Adam Hendle joins the Ryan to break down how he founded an 8-figure brand with a surprisingly tiny team, before successfully exiting in just 3 years.
He did all this while working a full-time job, while raising a family, and putting his spare time into the company.
In this podcast he shares with Ryan what it actually took to build and sell Ballsy, the men's hygiene brand, and everything he has learned along the way.
Today he is working on a new laundry brand SLAY which is bringing the same sense of fun to a whole new space.
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(0:00) - Intro
(1:15) - Ryan Introduces Adam Hendle
(3:00) - Interview Begins
(3:20) - The Origin Story Of Ballsy In 2017
(7:10) - How Adam Found A Specific Audience To Serve
(11:15) - Creating A "Love It" Or "Hate It" Brand
(18:50) - Leaving A Comfortable Job At Google To Go All In
(26:00) - The Hard Times And Struggles Of Scales
(30:50) - Creating A Content Strategy That Sells
(35:00) - After The Sale: Financial Freedom & Purpose
(41:00) - The Next Business Venture - SLAY
(45:20) - Takeaways From Ryan