NBA Youngboy, a.k.a Kentrell Gaulden is one of the most successful and controversial rap artists in recent years. His multiple legal issues leading to numerous arrests and court appearances over the past few years have impacted his career. Despite his struggles with the law, NBA Youngboy continues to be a force in hip-hop music, with millions of fans around the world streaming his records on all major platforms. But exactly what is NBA Youngboy's net worth even after all this? 

Let's take a look at his career, early days, and current scene to find out more about the infamous rapper in this article.

Plus, find out how we can help YOU build a million dollar brand... absolutely FREE.

NBA Youngboy's Net Worth$6 million
Born (Date of Birth)October 20, 1999
Age23 years
Place of BirthBaton Rouge, Louisiana, United States
Sources of wealthSongwriter, Rapper
Height1.73 m (5 ft 8 in)

What is NBA Youngboy's Net Worth?

NBA YoungBoy‘s net worth is an estimated $6 million as of 2023. This number could be even higher due to his collaborations with other artists and the success of his albums and singles. 

Who is NBA Youngboy?

NBA Youngboy (real name Kentrell Gaulden) is an American rapper and songwriter from Baton Rouge, Louisiana. He is well known for his raw energy and aggressive lyrical style. 

When Gaulden was fourteen years old, he got a microphone from Walmart and started making music. In 2014, he released Life Before Fame, his debut mixtape. The next batch of mixtapes included Before I Go, Mind of a Menace, and Mind of a Menace 2.

But his career really took-off when he released his debut album Ain’t Too Long in 2017 which went on to become a commercial success. Since then, he has released numerous hit singles, including Outside Today and Valuable Pain which have helped him gain fame and recognition across the world. His music is famous for its melodic hooks, introspective lyrics, and streetwise rhymes.

The rapper has gained immense popularity for his unique lyrical content and powerful performances. His net worth is an estimated $6 million, making him one of the richest rappers in the world. He is also well known for his controversies, having been involved in several legal issues, including gun possession and domestic violence charges as well as several arrests. Still, despite these issues, NBA Youngboy continues to be a popular figure in the hip-hop community and beyond.

Sources of Income for NBA Youngboy 

Here are the different sources of income for NBA Youngboy.

Music Sales 

Music sales are one of the primary reasons behind NBA Youngboy’s income. His albums consistently top charts around the world, with songs like “Outside Today” reaching #1 on Billboard's Hot 100 chart earlier this year (2023). This level of success means he makes good money from streaming services, including Spotify or Apple Music. 


There is no doubt that Youngboy is an extremely talented performer, and that’s why he has made a fortune for himself through his tours. Recently, he did a North America and Europe tour that was titled The 38 Baby 2 Tour. The hype for this tour was so crazy that multiple venues sold out even before the show was near. This shows the potential earnings the rapper makes from his tours.

Merchandise Sales 

When it comes to being a brand, Youngboy always delivers. He has his own merch line as well, which includes hoodies, t-shirts, hats, and further accessories. All these products are branded with artwork related directly back to himself (NBA YB). The continuous sold-outs on the website show that his loyal fans are always up to buy their idol’s merch. Some estimates even predict that the controversial rapper must be banking in millions of dollars through this stream. 

YouTube Advertising 

With over 12 million subscribers on the Youngboy-Never Broke Again YouTube channel, the rapper has multiple videos that have around 100 million views. Overall, his videos tend to perform quite well on the video streaming platform. We can easily conclude that he makes a good amount of money through YouTube ads.

Streaming Services 

It’s quite obvious that Youngboy makes a major chunk of his money through music streaming services. In fact, according to reports by Billboard Magazine in 2020, it was estimated that he makes around $2 million from these platforms alone. This number can vary depending on factors like total streams per month or popularity amongst listeners, but nonetheless, it remains an impressive source of revenue for him. 


There are many huge sponsorships lying under the belt of NBA Youngboy, including the likes of sports giants Nike and Adidas. These brands pay really good money to the rapper for their promotions both online and offline through social media, tours, and advertisements. The rapper makes around $3 million through these sponsorship deals in a year.

Film and Television

Youngboy has made multiple appearances in both films and television, and it’s quite obvious that he charges a hefty fee for such roles. Apart from his music videos, the rapper was seen playing a role in the 2018 film, The Equalizer 2. He also appeared on the show The Real and was even featured in the soundtrack for the hit film Spiderman: Into The Spiderverse. This shows that he has indeed made a good amount of money through films and television.

Brand Endorsements

When it comes to signing brand endorsements, Youngboy has a huge line of brands to flex. The rapper has endorsement deals with Nike, Beats by Dre, and Puma which can be seen all over social media platforms featuring NBA Youngboy's signature swaggering style.

Publishing Royalties 

The answer might surprise you – quite a lot! It’s estimated that publishing royalties alone account for more than half of the total income of Youngboy. Yes, these royalties come from streaming services like Spotify, Apple Music, and YouTube.

NBA Youngboy is also signed with Atlantic Records, which means he receives additional payments based on record sales plus advances while signing new contracts with labels or brands. He's also been known to make extra cash by appearing in commercials or collaborating with other artists on their projects - all adding up nicely to an impressive paycheck every month! 


What is an NBA Youngboy's net worth?

NBA Youngboy's net worth as of February 2023 is approximately $6 million.

What rap career has NBA Youngboy had?

NBA Youngboy, also known as YoungBoy Never Broke Again, has had a highly successful rap career. He began his career in 2015, uploading his music to YouTube and SoundCloud. His breakthrough came in 2017 with the release of his mixtape AI YoungBoy, which debuted at number 24 on the Billboard 200 chart.

Since then, NBA Youngboy has released numerous successful projects, including several mixtapes, EPs, and studio albums. He has consistently charted high on the Billboard 200, with several of his projects debuting in the top 10.

NBA Youngboy is known for his unique vocal style and emotional lyrics, often rapping about his personal struggles and experiences. He has also collaborated with several high-profile artists, including Lil Wayne, Juice WRLD, DaBaby, and more.

Despite legal troubles and controversies throughout his career, NBA Youngboy has maintained a dedicated fan base and continues to be one of the most streamed and successful artists in the rap industry. 

What is NBA Youngboy's most popular mixtape?

NBA Youngboy's most popular mixtape is Al YoungBoy which includes 17 tracks, including some of his biggest hits like “Outside Today”, “Untouchable”, and “No Smoke”. 

What are some of the rap songs that NBA Youngboy is known for?

Some notable rap songs that NBA Youngboy is known for include: “Valuable Pain”, “Genie, Graffiti”, “Overdose”, “Al Nash”, “Until Death Call My Name”, “Top”, and “Dope Lamp”. Each of these songs showcases different sides to him both musically & lyrically, from darker themes expressed in “Valuable Pain” & “Overdose” to more melodic vibes displayed in “Genie & Graffiti.” He also recently released an album called Until Death Call My Name, which includes songs like “Diamond Teeth Samurai”, “Solar Eclipse”, and “Slime Belief”.

What is NBA Youngboy's most successful merchandise?

NBA Youngboy has a merchandise line that features a variety of items, including clothing, accessories, and music. While it's unclear exactly which item has been his most successful, he has had several popular releases.

One of his most notable merchandise releases was a collaboration with the streetwear brand VLONE in 2020. The collection included hoodies, t-shirts, and accessories with distinct graphic designs. The collection sold out within minutes of its release and was highly sought after by fans.

NBA Youngboy has also released several limited-edition clothing items through his website, including tie-dye hoodies and t-shirts with his album artwork. These items have been popular among his fans and often sell out quickly.

What is the origin of NBA Youngboy's rap name?

The origin behind NBA YoungBoy's rap name comes from two sources: Young Boy was inspired by rapper Lil Wayne while NBA reflects Gaulden's hometown basketball team, New Orleans Pelicans. He adopted this moniker when he started rapping at the age of 14 after being influenced by other popular rappers such as Birdman & Pimp C, who were also associated with cash records.

How has NBA Youngboy's rap career been affected by legal issues?

NBA Youngboy's legal issues have been well documented over the years, including allegations ranging from robbery to assault charges. Despite these issues, it seems like they haven't stopped him from continuing down a path toward success, as evidenced by his ever-growing fan base and record sales numbers throughout numerous projects released since 2017 alone.

What has been the impact of NBA Youngboy's rap lyrics on the hip-hop industry?

The rap lyrics of NBA Youngboy have had a major impact on the Hip Hop industry. His music has been praised for its raw, honest, and often dark subject matter, as well as his unique delivery style. He is credited with helping to bridge the gap between hardcore trap music and more mainstream hip-hop sounds. His mixtape Al YoungBoy was released in 2017 and quickly gained traction due to its hard-hitting production values combined with his emotionally charged lyrics.

What endorsements and deals has NBA Youngboy made?

The NBA Youngboy still managed to secure high-profile partnerships such as Nike’s Air Force 1 collaboration which was released last year alongside other sneaker collaborations, including Puma & Reebok. On top of it, he also recently signed a deal worth over $2 million for exclusive content creation across YouTube & Instagram. 

How has the pandemic affected NBA Youngboy's rap career?

The novel coronavirus pandemic has had a significant impact on many aspects of NBA Youngboy's rap career. The most notable effect has been the postponement or cancellation of numerous concert tours and live performances. This has resulted in a significant loss of revenue for the artist. In addition, the pandemic has also caused delays in the release of his new music and other projects.


NBA Youngboy's rise to success in the music industry is a testament to the power of perseverance and determination. Despite facing numerous obstacles and setbacks, he continued to pursue his passion for music, releasing mixtapes and gaining a loyal following of fans. As an entrepreneur, it's important to remember that success is rarely achieved overnight, and there will be challenges and roadblocks along the way. But if you stay focused on your goals and keep pushing forward, you can achieve great things. So don't be afraid to take risks, put in the hard work, and stay true to yourself and your vision. With dedication and a willingness to learn and adapt, you too can create a successful business that resonates with your audience and makes a positive impact in the world.

If NBA Youngboy inspires you to become a famous rapper, we wish you all the best! We probably can't help you on your way, but we'll sure listen to your music.

But if his story inspires you to get rich by building a business that makes the world a better place? Now, that's where we can help a lot!

We're on a mission to make one million millionaires by 2028. We'd love you to be one of them.

The very first step is getting your hands on our FREE million dollar brand playbook. Get yours today and let's get started!