Darren Woodson is the host of the wildly popular Darren Woodson Show podcast... and he also won 3 Super Bowl rings with the Dallas Cowboys and he’s a semifinalist for the NFL Hall of Fame. 

You've probably played as him on Madden.

But now he's trying to figure out how he can use his NFL following to build a business.

Usually you hear from entrepreneurs on this show trying to wrap their head around connecting to their dream influencer and today I wanted to show you the opposite. We have a massive influencer saying, “what the heck do I do with this big following I’ve built?”

A product line? Supplements? Shoes? More real estate deals? Investing and taking equity in other brands?

You’ll see that influencers are just as hungry for quality partnerships as you are.

And by the end of this episode you’ll have a better understanding of what people like Darren are looking for so when you reach out to your dream influencer, it’ll be a "Give" and you’ll be providing them a real opportunity instead of just another "Ask" in their inbox.

Download this episode’s transcript here.