Finding creative ways to interact with your customers on the Amazon marketplace is essential for boosting sales and expanding your brand. Using Amazon Posts is one tactic that has shown a lot of promise. Through Amazon Posts brands can design a more interesting and brand-focused connection with their customers. Some of TurnKey Product Management’s clients have seen tremendous growth in the number of followers they get on Amazon, which has turned into more sales too!
If your brand is currently generating social media posts on Facebook, Instagram, etc… then you might as well repost some of that content to Amazon Posts!
How Do Amazon Posts Work?
Brands can publish content on Amazon Posts similar to social media. With the Posts, you are able to show your customer your brand and products beyond the standard product listings. This feature offers a special chance to emphasize client testimonials, promote new products, and tell your brand's narrative in a more interactive and engaging way.
Why Use Amazon Posts?
There are many reasons why your team should utilize Amazon Posts consistently:
Where Do My Amazon Posts Show Up?

How to Make the Most of Amazon Posts
What are Customer Engagements?
Customer Engagements are another tool with Amazon that allows you to reach out to the following:

As you push Amazon Posts and increase your brand awareness the more opportunities you will get to use Customer Engagements and reach out to your customers.
Takeaway
Brands need to make sure they are on the cutting edge to be successful on Amazon. You can use Amazon Posts to expand your brand and increase sales by producing great content, posting consistently, and using data to guide your strategy.
In the world of Amazon, staying ahead of the curve is key. Amazon Posts is one more tool in your arsenal to engage customers, tell your brand story, and ultimately drive sales. So why wait? Start creating your Amazon Posts today!
About TurnKey Product Management
Jeff Lieber and his team from TurnKey Product Management provided this article. TurnKey is an Amazon consulting company that sells over 8-figures in revenue for its clients each year. Whether you're just starting or are an Amazon expert, TurnKey can help take your sales to the next level. Visit TurnKey's website for free resources and training on how to scale to 8+ figures on Amazon. Plus, you can contact TurnKey there to help scale your business.
Can We Help YOU?
If your ecommerce business is up and running, selling on Amazon, there are no better hands to be in than TurnKey's when it comes to scaling.
But if you're just getting started - or even just thinking about starting a brand, we can help you. We offer coaching and tons of free resources to help entrepreneurs build brands that make the world a better place. These brands also have the potential to create generational wealth, which is pretty great. You can check out some of our students' success stories here.
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